Rapstar 'Nelly' tries to pull off a Ken Block!

Built for OG rap superstar "Nelly", the DUB edition Ford Mustang 5.0 is a bold statement of Ford's new intuitive marketing plan. Ford is quickly nabbing up the cliche niches of the automotive world with each of it's vehicles, to help establish it as a global brand geared towards quality, fun, and performance. Some of Ford's attempts have failed, and some have been a total victory. There best move yet was the acquisition of Ken Block, a viral internet video motorsport enthusiast and rally car driver. Will Nelly live up to Ken Block?

Ford's new bold moves into the stronghold niches should yield sales growth for both short and long term models. The Ford Mustang 5.0 is a great way to bring back the cultist following of the five liter V8. A perfect size, big enough for power yet small enough for a quick rev, the 5.0 engine is one of the best motors to ever grace a Mustang. It will be interesting to see what future modifications hold for the 5.0 motor.

But why Nelly? That is the question I leave for you. Comment below your thoughts!

Video content: Ford Mustang 5.0 DUB edition

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 Source: Tampa Sports Car Examiner

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